BBC Biggest Weekend

BBC’s The Biggest Weekend 2018 was one of Coventry’s largest music events to date. Held on the May Bank Holiday Weekend and also taking place in three other cities simultaneously. Each city was designated a BBC radio station that would broadcast live from its event; Coventry’s were BBC Radio Two and BBC Radio Three. Headline acts consisted of Paloma Faith, Snow Patrol and Liam Gallagher. Across the event’s two days, over 40,000 persons entered the event.

Stadium has long provided services to Coventry’s Godiva Festival, a red-letter day in the city’s cultural calendar. This long-term relationship naturally expanded when the BBC Big Weekend came to town: our trusted event services were called upon for this even bigger event, and we delivered a bespoke, carefully planned strategy unique to the festival’s specific needs.

In addition to HVM solution hire and installation for the event,  we also provided car park and Park & Ride management from the Jaguar Land Rover (JLR) Whitley site. The Park & Ride from the JLR site required a number of site visits to ensure efficiency wasn’t compromised and the accessibility to the site remained intact and easy to follow for those attending. The operation went smoothly and was a great success.

Before and during the overnights of the event, there was heavy rainfall. In this challenging context, the car parks were managed effectively by our experienced teams, ensuring that areas where the ground was exceedingly waterlogged were avoided, yet space continued to be managed effectively.

Our HVM solutions for the event were the ATG Access Surface Guard and the Rosehill Security Rapid Defender. The two deployments permitted a high density of pedestrians to enter the event and yet secured the entrance completely. Overall, the barriers were deployed in four locations across the park. The Surface Guard was present at all four deployments, with the Rapid Defender present at the main entrance adjacent to the Surface Guard to ensure the entire entrance was covered.

Our complete solution for the The Biggest Weekend contributed significantly to the event’s huge success – and, importantly, to the safety of every attendee.

Burnley FC

Match Day services

On match days at Burnley, Stadium supplies around 100 staff. Our traffic management arm are responsible for implementing the Match-Day Traffic Management Plan at Turf Moor, operating the necessary road closures and directing vehicles along diversion routes or to the assigned car park. The car parks at Turf Moor are in turn operated by our Car Park stewarding team who will supervise the organisation of the vehicles parked.

Our Crowd Management arm, meanwhile, provides the stewards responsible for ensuring crowd safety and providing customer services for spectators seated in the stadium.

Hostile Vehicle Mitigation (HVM) Barriers

We install and provide our HVM Barriers on match days. Thanks to our expert team, Burnley is the first football club to use the unique ATG Access Surface Guard Barrier System – an innovative step forward in crowd safety and protection.

Liverpool FC

We have supplied Liverpool FC with Traffic Management services since 2012, with average attendances of 54,000. We are responsible for Anfield Stadium’s traffic management operation, and the stadium footprint, and have around 100 stewards inside the ground on match days. This work stretches to the biggest games: in April 2019, for example, we supplied 250 staff for Liverpool’s astonishing performance against Barcelona in the Champion’s League semi-final.

We operate Temporary Traffic Regulation Orders (TTRO) in accordance with the set traffic management plan, and handle the parking-up of away coaches across designated areas to ensure the walkways are made safe as spectators enter and egress from the stadium.

We also implement a pass-access system on certain road closure points for exclusive parking areas in the vicinity of the stadium, ensuring VIPs are able to access as required in accordance with the club’s wishes.

Overall, we deliver around 190 operatives to Anfield. Our staff-members act as the first port of call for visitors to the stadium, placing great emphasis and importance on the quality of our service. To ensure an all-round high quality operation, we provide our staff with customer service skills of the highest standard through our thorough training regime.

The quality and consistency of our service over the years means we have regularly been called upon to offer ad-hoc security and stewarding requirements in a variety of contexts. As with all our customer relationships, we’re very proud of the positive and productive links we have fostered at Liverpool FC and Anfield itself.

Godiva Festival

The Godiva music festival itself is an event provided by Coventry Council and has been running for the last 15 years. The year of 2014 saw record attendances, with 125,000 park visits made over the course of the three-day event, with a peak attendance of 20,000 at 10pm on the 5th July – when headline act Happy Mondays performed.

In that year, Stadium was responsible for ensuring the smooth operation of the festival site’s vehicle traffic, which flows into and out of the site via a one-way traffic management system.

As part of achieving this aim, we were responsible for enacting council-approved temporary road closures on public highways as part of a wider traffic management plan. We worked alongside key providers such as the police, emergency services and council representatives in order to implement the plan smoothly and with minimal disruption.

Our remit included ensuring over 3,000 cars were parked in an orderly fashion in the designated car park field – and could egress from the park in an efficient and safe manner. The event was a complete success, on this and every other metric!

Following the event, the senior Stadium team met with Coventry City Council’s Events Production Manager for a debriefing in which we provided detailed feedback on the overall operation. Here we highlighted areas that could be improved and suggested innovative solutions that could possibly be implemented for the following annual event. This is part of the way in which we add value to our service – and ensure that every future event is as safe or even safer than the one before it.

In 2019, we deployed temporary hostile vehicle mitigation (HVM) barriers in four locations to secure the perimeter of the Memorial Park, Coventry from vehicle ramming attacks.

The HVM barriers were manned to allow swift access to emergency vehicles, utility vehicles, staff and entertainers.